Associate Creative Director (Art)

About this role

Develop and deliver integrated, culture-first brand campaigns for Duolingo across channels such as social, video, experiential, out-of-home, partnerships, and emerging platforms. This senior individual-contributor role combines hands-on concept development with creative direction, guiding work from brief through launch.

About the company

Duolingo is a language-learning platform that offers a variety of courses and tools to help users learn new languages through interactive exercises and innovative technologies. The company also develops educational products like Duolingo Math and employs a range of professionals to enhance its services.

The team

Brand Campaigns

What you'll do

• Develop creative concepts and platforms for campaigns, partnerships, product launches, and cultural moments.
• Translate strategy and cultural insights into campaign narratives and channel-specific executions.
• Lead creative work from briefing and presentations through production, feedback, and launch.
• Create work hands-on and direct designers, writers, animators, filmmakers, agencies, and production partners.
• Present recommendations and build alignment with cross-functional partners and senior leaders.
• Protect and evolve Duolingo’s voice and visual identity across audiences, platforms, and markets.
• Use campaign results and audience response to improve future work.
• Mentor creative collaborators through clear direction and actionable feedback.

What we're looking for

• Portfolio demonstrating original integrated consumer-brand work, strong craft, measurable impact, and cultural relevance.
• Experience developing campaigns across multiple formats and channels.
• Track record of taking creative work from an open-ended brief through production and launch.
• Strong concepting and storytelling skills.
• Experience directing multidisciplinary teams, agencies, freelancers, and production partners.
• Sound creative judgment and clear written, verbal, and visual communication skills.
• Understanding of internet culture, entertainment, and platform behavior.
• Ability to balance creative ambition with audience needs, business goals, timelines, budgets, and production constraints.

Nice to have

• Experience creating culturally resonant work that earned organic conversation, press, or community participation.
• Experience adapting global campaigns for local markets.
• Hands-on expertise in copywriting, art direction, design, or film direction.
• Experience using generative AI and other emerging creative tools responsibly.
• Enthusiasm for education and languages; strong awareness of internet culture and memes.