180K–217K USD / year
Creative Lead, Copy
MarketingRemote — United States, West Coast hours
Published on 2026-11-03
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About this role
Lead copy and narrative development for integrated campaigns and social work across Airbnb’s Home/Stay, Experiences, Services, and other verticals. Partner closely with an Art Director to develop culturally resonant ideas and carry them through production across social and traditional media.
About the company
Airbnb is a global online marketplace that connects travelers with hosts offering unique accommodations and experiences in various destinations. The platform serves individuals seeking short-term lodging as well as hosts looking to monetize their properties.
What you'll do
- Concept and execute integrated, multi-channel campaigns with an Art Director partner
- Develop sharp, culturally resonant copy for brand and product stories
- Maintain consistent voice across social-first and broader campaign work
- Collaborate with creative leadership, brand teams, agencies, and production partners
- Direct editorial and tone execution through production
- Use AI tools and modern workflows to accelerate ideation and iteration
What we're looking for
- 10+ years of relevant experience leading global brand campaigns
- Portfolio demonstrating best-in-class campaign work
- Experience leading multiple cross-media campaigns
- Strong conceptual, brainstorming, strategic, and execution skills
- Ability to translate research, data, and strategy into creative solutions
- Exceptional communication and presentation skills
- Empathy for customers and creative teammates
- Passion for Airbnb’s mission
Nice to have
- Experience spanning advertising agency, creative studio, and in-house roles
- Fluency with AI creative tools and emerging digital workflows
Benefits
- Bonus eligibility
- Equity eligibility
- Employee Travel Credits