195K–230K USD / year
Director of Global Markets
MarketingRemote — New York, United States
Published on 2026-05-07
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About this role
Lead Feeld’s localization strategy and marketing execution across established and emerging global markets. Use research, data, and local cultural insight to build marketing that resonates with communities while supporting sustainable growth and informing global brand strategy.
About the company
Feeld is a dating application designed for open-minded individuals and couples seeking to explore their sexuality and relationships in a safe environment. The platform prioritizes user privacy and inclusivity while offering various features to enhance user interactions.
What you'll do
- Set the global localization strategy and determine how Feeld enters and shows up in different markets
- Partner with Data and Research to identify growth opportunities, set market targets, and understand local behaviors
- Develop culturally specific local marketing plans and expansion strategies
- Collaborate with Brand and Creative on global campaigns with meaningful local expression
- Test messaging and campaigns in local markets and share learnings with global teams
- Build relationships with local partners and manage performance across markets
What we're looking for
- 8+ years of global or regional marketing experience, including 3+ years in a leadership or management role
- Track record of developing localization strategies across multiple markets
- Consumer brand experience and strong cultural brand-building instincts
- Fluency in data and research for informing strategy
- Experience entering and scaling new markets
- Strong collaboration skills across Brand, Creative, Product, and Data
- Able to balance strategic leadership with hands-on execution
Benefits
- Flexible working hours
- Unlimited paid time off
- Fully remote work
- Home office budget
- Learning and development budget
- On-demand therapy and mental health support
- In-person meetups
Hiring process
- Recruiter screening call
- Hiring manager interview
- Candidate challenge, generally about one hour
- Interview with prospective teammates