400K–570K USD / year

GTM Narrative Lead

MarketingHybrid — San Francisco, CA, New York City, NY
Published on 2026-11-13
These details were extracted automatically from the original listing. They may not be complete or fully up to date — it's worth checking the original job post.

About this role

Own Anthropic’s customer-facing company narrative and presentation, translating evolving AI capabilities into clear outcomes for enterprise buyers. Write and maintain the core deck, speaker notes, and audience-specific versions, updating them for major launches and customer insights.

About the company

Anthropic builds reliable and interpretable AI systems, including the Claude family of models, for businesses and developers. The company focuses on AI safety research and practical AI assistants for enterprise and consumer use.

The team

Solutions & Segment Marketing within Enterprise Marketing

What you'll do

  • Own the company narrative, master deck, speaker notes, and audience-specific versions
  • Translate research and product capabilities into customer outcomes and business value
  • Update and distribute the narrative for major launches
  • Build a customer-insight loop using win/loss reviews, call recordings, briefings, advisory input, and usage data
  • Align Product Marketing, Brand, Design, and Communications around the narrative
  • Measure deck usage, message adoption in deals, and customer and executive feedback
  • Use Claude workflows to support research, synthesis, drafting, and versioning

What we're looking for

  • Background in product, corporate, or portfolio marketing for B2B software
  • Personally written executive and seller-facing company or portfolio narratives, including speaker notes and audience versions
  • Ability to explain technical capabilities as outcomes for C-level and business buyers
  • Experience updating launch narratives on short timelines and delivering them to the field
  • Experience using customer insights to revise messaging
  • Experience measuring narrative usage and impact and reporting to leadership
  • Ability to align cross-functional teams without formal authority
  • Regular use of AI tools for research, synthesis, drafting, or versioning

Nice to have

  • 15+ years in product marketing, portfolio marketing, or corporate messaging at B2B technology companies
  • Experience marketing AI, cloud, data, or developer platforms to enterprise buyers
  • Experience in fast-changing product environments
  • Keynote or executive briefing writing experience
  • Experience in sales, field marketing, or enablement
  • Experience in regulated or high-trust categories involving safety and security

Benefits

  • Generous vacation and parental leave
  • Flexible working hours
  • Optional equity donation matching
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