270K–310K USD / year
GTM Programs Manager, GTM Initiatives
OperationsHybrid — San Francisco, CA, United States, New York City, NY, United States
Published on 2026-10-20
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About this role
Own strategic go-to-market programs from problem definition through launch, measurement, and iteration. Partner across commercial and corporate teams to solve high-priority customer and field challenges, using data and AI tools to develop recommendations and drive execution.
About the company
Anthropic builds reliable and interpretable AI systems, including the Claude family of models, for businesses and developers. The company focuses on AI safety research and practical AI assistants for enterprise and consumer use.
What you'll do
- Own a portfolio of strategic GTM programs from scoping through launch, operationalization, measurement, and iteration
- Identify, scope, and prioritize programs with Sales and GTM leaders
- Turn ambiguous problems into structured analysis, business cases, plans, and decision points
- Align cross-functional teams and engage senior executives on program status and outcomes
- Drive field adoption and report success metrics, including adoption, time-to-value, and productivity impact
- Build templates, operating cadence, and reporting for future programs
What we're looking for
- Experience leading complex cross-functional programs from problem definition through delivery
- Track record of turning ambiguous problems into clear, defensible recommendations
- Ability to drive initiatives across teams without formal authority, including amid stakeholder disagreement
- Ability to build business cases and quantitative models and analyze CRM and BI data
- Strong written and verbal communication, including presenting to senior executives
- Working understanding of enterprise sales operations
- Experience building new programs or processes and owning outcomes
Nice to have
- Strategy consulting experience followed by in-house program or strategy work
- Experience running measurable sales or GTM programs
- Experience with sales operating cadences, planning, and product launches
- Daily hands-on use of AI tools, including Claude or similar
- Experience at a company selling technical or AI products
- Experience as an early hire in a new team or function
Benefits
- Flexible working hours
- Generous vacation and parental leave
- Optional equity donation matching
- Office space for collaboration