216K–297K USD / year
Lifecycle Growth Manager
MarketingOn-site — San Francisco, CA
Published on 2026-11-09
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About this role
Own lifecycle growth across Grok, Grok Bot, X, and the API, guiding users from activation through paid conversion, retention, and expansion. Build and measure data-driven, cross-channel programs and improve the systems behind them, working hands-on with product, data, and engineering.
About the company
Cursor builds an AI coding editor and agent workflows that help developers write and ship software faster. It serves software teams looking for tighter AI assistance inside the IDE.
The team
Lifecycle Growth, within Marketing
Stack
SQLBrazeCustomer.ioIterableAPIsWebhooks
What you'll do
- Own lifecycle strategy and roadmap across activation, conversion, expansion, retention, and winback.
- Use SQL and product data to define audiences, triggers, and revenue opportunities.
- Build multi-step email, push, and in-app journeys with personalization and suppression logic.
- Improve lifecycle data models, identity, event tracking, eligibility, and warehouse integrations.
- Run experiments with holdouts and measure incremental impact on revenue and retention.
- Manage lifecycle programs as a portfolio, scaling effective programs and retiring ineffective ones.
- Build internal tools, templates, and automated QA using code and agents.
What we're looking for
- 8+ years of experience in Lifecycle, Growth PMM, or Product Growth at a high-growth product company.
- Hands-on experience running lifecycle programs in a major platform such as Braze, Customer.io, or Iterable.
Nice to have
- Experience across consumer and business products, self-serve and sales-led motions, and lifecycle programs at large scale.
- Strong technical skills with SQL, event and identity models, APIs, webhooks, and warehouse syncs.
- Experience building multi-channel lifecycle systems with engineering.
- Demonstrated incremental impact on revenue, paid users, or retention using holdouts and lifetime-value measures.
- Fluency with AI agents and code.
Benefits
- Equity
- Medical, vision, and dental coverage
- 401(k) retirement plan
- Short- and long-term disability insurance
- Life insurance
- Discounts and other perks