172K–230K USD / year
Principal Product Marketing Manager - AI Innovation
MarketingWorkplace — Atlanta, Georgia; Austin, Texas; Boston, Massachusetts; Chicago, Illinois; Denver, Colorado
Published on 2026-09-16
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About this role
As Principal Product Marketing Manager, you will define and evolve Iterable's AI narrative while owning flagship product launches. Your role involves crafting messaging that communicates customer value, conducting market research, and driving customer adoption of AI capabilities. You will collaborate with product management and customer success teams to enhance the AI positioning in the market.
About the company
Iterable is a cross-channel marketing platform for email, push, SMS, and in-app messaging. It helps growth and lifecycle teams orchestrate personalized customer journeys.
What you'll do
- Define and evolve Iterable's AI point of view
- Translate technical AI insights into customer value
- Craft messaging for flagship AI product launches
- Conduct AI market trend research
- Drive customer adoption of AI features
- Develop reference stories with customer marketing
What we're looking for
- 8–10+ years in product marketing at a B2B SaaS company
- Experience with AI-native or transitioning products
- Strong storytelling and messaging skills
- Deep understanding of AI technologies
- Innovative use of AI tools in marketing
Benefits
- Paid parental leave
- Competitive salaries and meaningful equity
- Medical, dental, and vision insurance
- Community Impact Days
- Paid Sabbatical
- Flexible PTO