168K–286K USD / year

Principal Revenue Strategist

SalesRemote — Canada, United States
Published on 2026-11-10
These details were extracted automatically from the original listing. They may not be complete or fully up to date — it's worth checking the original job post.

About this role

Shape GitLab’s revenue and go-to-market strategy as AI changes how software is built and purchased. This senior individual-contributor role develops recommendations on how to reach customers, sell, and monetize, working with executive partners across Sales, Finance, and Product.

About the company

GitLab is a DevSecOps platform that brings source control, CI/CD, security, and project management into a single application. It helps engineering teams plan, build, secure, and ship software faster.

The team

Revenue Strategy team, reporting to the VP of Revenue Strategy.

What you'll do

  • Set strategy for customer segmentation, sales coverage, sales motions, and investment priorities.
  • Design multi-quarter changes to sales and monetization, including customer journey, metrics, roles, incentives, and operating model.
  • Develop market expansion strategies, go-to-market models, and capacity plans.
  • Connect field and customer insights to Product direction and assess commercial implications of product decisions.
  • Provide strategic inputs to long-range planning, including market size, sales capacity, productivity, and unit economics.
  • Build models and decision memos, analyze options, and facilitate cross-functional working sessions.
  • Advise senior Sales, Finance, and Product leaders with clear recommendations and trade-offs.

What we're looking for

  • Experience owning complex go-to-market or revenue strategy work in technology, consulting, or both.
  • Direct experience with B2B software go-to-market topics such as segmentation, sales coverage, pipeline conversion, capacity, productivity, incentives, or pricing.
  • Ability to structure ambiguous problems, test assumptions, and turn analysis into practical recommendations.
  • Strong commercial and analytical judgment, including modeling and knowing when evidence is sufficient.
  • Credibility with senior leaders and ability to influence without formal authority.
  • Collaborative, hands-on approach that treats execution as part of strategy.

Nice to have

  • Experience with usage-based or consumption models, international expansion, enterprise or platform sales, or a technical or scientific background.
  • Interest in people management over time.

Benefits

  • Flexible paid time off
  • Equity compensation and employee stock purchase plan
  • Parental leave
  • Growth and development fund
  • Health, financial, and well-being benefits
  • Team Member Resource Groups
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