255K–320K USD / year
Product Marketing Manager, Knowledge Work - Enterprise
MarketingHybrid — San Francisco, CA, New York City, NY
Published on 2026-11-09
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About this role
Own product marketing for Claude’s enterprise knowledge-work products, including Chat and Cowork. Develop positioning and materials that help enterprise decision makers, IT, security, and administrators evaluate, purchase, deploy, and scale Claude.
About the company
Anthropic builds reliable and interpretable AI systems, including the Claude family of models, for businesses and developers. The company focuses on AI safety research and practical AI assistants for enterprise and consumer use.
What you'll do
- Own positioning and messaging for Claude’s enterprise knowledge-work products.
- Lead messaging and launches for security, observability, workspace management, and deployment controls.
- Create and maintain sales enablement materials, including pitch decks, battlecards, and objection handling.
- Develop proof points, comparisons, and narratives for enterprise evaluation and internal business cases.
- Partner on pricing and packaging communications and the cost-and-value story.
- Build enterprise ICP and persona frameworks and tailor messaging for buyer and administrator audiences.
- Own Claude Enterprise website and product-page messaging.
- Create deployment use-case libraries and administrator communications and education.
What we're looking for
- Experience owning positioning and messaging for established enterprise software.
- Experience with enterprise pricing and packaging and communicating product value.
- Experience building ICP and persona frameworks and translating research into marketing content.
- Experience creating sales enablement and partnering with sales on objections and win/loss analysis.
- Understanding of enterprise software evaluation, purchasing, deployment, and governance.
- Strong writing and storytelling skills across web, sales, and administrator communications.
- Able to operate autonomously as a hands-on individual contributor.
- Experience marketing AI or productivity software to enterprise decision makers and IT, security, or administrator audiences.
Nice to have
- 7+ years of product marketing experience, including senior or lead-level ownership at an enterprise productivity, collaboration, or knowledge-work software company.
- Experience marketing to regulated industries such as financial services or healthcare.
- Experience building administrator education or community programs.
- Experience with analyst relations, including Gartner or Forrester.
- Experience with usage-based or consumption pricing.
Benefits
- Generous vacation and parental leave.
- Optional equity donation matching.
- Flexible working hours.
- Office space for collaboration.
