Senior Partner Marketing Manager, Strategic Alliances

About this role

Lead marketing for Syndigo’s strategic technology, cloud, consulting, systems integrator, and channel partners. Develop joint go-to-market programs and scalable co-marketing initiatives that strengthen partner engagement and grow partner-driven pipeline.

About the company

Syndigo provides product experience and information management software that helps brands centralize, enrich, and syndicate product content.

What you'll do

• Develop and execute partner marketing strategies aligned with business objectives.
• Build relationships with partner marketing organizations and serve as Syndigo’s primary marketing contact.
• Plan and execute integrated partner campaigns, including webinars, content, digital campaigns, events, and sponsorships.
• Develop partner-specific messaging, value propositions, sales plays, and co-branded positioning.
• Create repeatable partner marketing playbooks and campaign frameworks.
• Support partner onboarding, training, and adoption of Syndigo messaging.
• Manage the Market Development Fund program and coordinate co-marketing plans using MDF.
• Coordinate go-to-market plans for new partnerships.

What we're looking for

• 5+ years of experience in B2B SaaS partner marketing.
• Experience developing and executing integrated marketing campaigns.
• Strong project management, organizational, communication, and presentation skills.
• Experience collaborating across Sales, Marketing, Product, and Partner organizations.
• Understanding of strategic technology alliances, cloud providers, systems integrators, consulting partners, or channel partners.
• Track record managing MDF or partner co-marketing programs.

Benefits

• Health insurance
• Paid time off and volunteer time off
• Employer-paid short- and long-term disability
• Parental and adoption leave
• 401(k)
• Tuition reimbursement
• Bonus eligible