204K–245K USD / year
Senior Principal, Marketing Strategic Finance & Analytics
MarketingRemote — United States
Published on 2026-10-09
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About this role
The Senior Principal, Marketing Strategic Finance & Analytics will lead financial strategy and analytics for Airbnb's marketing efforts. The role involves working cross-functionally to analyze financial performance, develop go-to-market strategies, and drive operational excellence.
About the company
Airbnb is a global online marketplace that connects travelers with hosts offering unique accommodations and experiences in various destinations. The platform serves individuals seeking short-term lodging as well as hosts looking to monetize their properties.
The team
Strategic Finance & Analytics team
What you'll do
- Support strategy discussions on spend allocation
- Partner with Financial Operations to track marketing budgets
- Establish KPI framework for marketing channels
- Develop ROI calculation methodologies
- Conduct deep dives into business trends and drivers of variance
- Support weekly and quarterly reporting needs
- Partner with leadership to develop strategy
- Evaluate and synthesize analytical insights
What we're looking for
- 15+ years of relevant business and analytics experience
- Strong financial analysis and modeling skills
- SQL experience preferred
- Ability to influence cross-functionally
- Strong communication skills with varied audiences
- Experience with large data sets
- Advanced presentation skills
- Familiarity with current social networking systems
Nice to have
- Experience within marketing ecosystem
- Knowledge of marketing channels and KPIs
- Experience in acquisition funnel analysis
- Campaign effectiveness evaluation
