154K–214K USD / year
Senior Product Marketing Manager - Lending
MarketingWorkplace — United States, Canada
Published on 2026-11-09
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About this role
Set the marketing strategy for Mercury’s lending products, shaping positioning, go-to-market plans, and growth initiatives. Use customer and market insights to influence product priorities and drive measurable business impact.
About the company
Mercury provides banking and financial software for startups, combining business accounts, cards, and money-management tools designed for venture-backed companies.
What you'll do
- Define target audiences, market opportunities, and competitive positioning for lending products
- Lead customer research and competitive analysis to inform product and business decisions
- Develop positioning and messaging that explains complex lending products clearly
- Lead go-to-market plans for new capabilities and existing offerings
- Build scalable growth motions and enable Sales and Relationship Management teams
- Use customer feedback and performance data to improve marketing and identify growth opportunities
What we're looking for
- 8+ years of professional experience, including 5+ years in product marketing
- Experience owning go-to-market strategy and product or business-line outcomes
- Strong product marketing skills in research, competitive analysis, positioning, messaging, and launches
- Commercial judgment and ability to connect marketing decisions to acquisition, adoption, and revenue
- Ability to learn complex products and translate technical concepts into compelling stories
- Ability to influence senior cross-functional partners, set direction, and execute in ambiguous environments
Nice to have
- Experience in lending, business financing, B2B fintech, financial services, or another complex product category
Benefits
- Equity (stock options or RSUs)