168K–228K SGD / year
Senior Regional Marketing Manager (APAC)
MarketingRemote — Singapore, APAC
Published on 2026-11-07
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About this role
Lead Coder’s regional marketing presence across APAC, shaping the plan and executing programs hands-on. The role focuses on events, field marketing, ABM, and partner programs that build customer engagement and pipeline.
About the company
Coder provides cloud development environments and AI development infrastructure that helps enterprises provision, govern, and secure developer workspaces.
The team
Marketing and Revenue Marketing; reports to the Director of International Marketing.
Stack
AsanaSalesforceHubSpot6senseHockeyStack
What you'll do
- Own APAC marketing planning, execution, and performance reporting.
- Run regional events, roadshows, executive programs, and developer meetups.
- Lead account-based marketing programs with sales for priority accounts.
- Build co-marketing campaigns and events with partners and channel organizations.
- Localize global campaign content and messaging for APAC markets.
- Manage regional budgets, agencies, vendors, and sponsorships.
- Measure engagement and sourced or influenced pipeline.
What we're looking for
- 10+ years of regional or field marketing experience, preferably in B2B technology.
- Experience building a company’s APAC marketing presence from a small base.
- Hands-on experience with field programs, events, partner marketing, and ABM.
- Experience managing regional budgets and working with agencies and vendors.
- Strong sales partnership, project management, and communication skills.
- Must be located in Singapore and able to travel 20% within the region.
Nice to have
- Experience marketing to developers, platform engineering, DevOps, or technical buyers.
- Enterprise SaaS, cloud infrastructure, open-source, or developer-tools experience.
- Existing APAC cloud, SI, channel, developer-community, or event-organizer relationships.
- Fluency in an APAC language in addition to English.
Benefits
- Equity
- Bonus
Hiring process
- Interview process expected to take two to four weeks.
- Interviews with individual contributors, managers, and senior leaders.