Senior Revenue Operations Manager (Marketing Ops)

About this role

Own the marketing operations layer of Fingerprint’s go-to-market engine as a senior individual contributor in Revenue Operations. The role focuses on HubSpot, ABM audiences, campaign and conversion tracking, and reliable attribution reporting for Marketing and Sales.

About the company

Fingerprint provides digital identity solutions to help businesses enhance security and prevent fraud. Their technology allows companies to accurately identify users and streamline authentication processes across various platforms.

The team

Revenue Operations, reporting to the Senior Director of Revenue Operations; Marketing is the primary internal customer.

Stack

What you'll do

• Build and maintain account and contact audiences for ABM programs.
• Configure campaigns in HubSpot and Salesforce, including membership, status mapping, and reporting.
• Manage lead operations for webinars, events, and field programs, including capture, deduplication, routing, and follow-up.
• Administer HubSpot workflows, lifecycle stages, properties, forms, lists, and user access.
• Own lead conversion, nurture and re-engagement programs, and the HubSpot-to-Salesforce marketing-side sync.
• Maintain site tracking and conversion tracking, including server-side and offline conversions.
• Enforce UTM taxonomy and manage attribution reporting using the GTM Engineer’s semantic layer.
• Turn recurring requests into documented templates, workflows, and self-service processes.

What we're looking for

• 6–10 years of Marketing Operations, Growth Operations, or Revenue Operations experience with a marketing focus in B2B SaaS.
• Hands-on HubSpot administration, including workflows, lifecycle stages, lead scoring, forms, and list logic.
• Practical Google Tag Manager experience and at least one server-side or offline conversion implementation.
• Experience creating account-level ABM audiences from ICP criteria.
• Working knowledge of Salesforce campaigns, its data model, and HubSpot sync behavior.
• Experience managing event and webinar leads across multiple events per quarter.
• Experience with enrichment tools such as Clay, including waterfall logic and incomplete data.
• Attribution literacy, strong written communication, and a demonstrated ability to build repeatable processes.

Nice to have

• SQL, dbt, or semantic-layer exposure.
• Experience with Sigma, Looker, or comparable BI tools.
• Familiarity with Vector, Apollo, Sendoso, Gong, and Salesforce.
• Experience at a $50M–$200M ARR B2B SaaS company rebuilding processes.
• Paid media operations experience.